Global Sports Advisory
Architects of
sporting excellence.
Built from both sides of the deal. We construct strategic partnerships that elevate brands, empower athletes, and dominate the commercial sports landscape.
— What we doOur
Our
Expertise
Three sides of the table, one relentless standard. Explore how we operate for each part of the sports economy.
01 / For Brands
Growth, Powered by Sport.
02 / For Sports Entities & Athletes
The right brands. The right fit.
03 / For Partners
Partnerships, handled end to end.
— Who's behind CROSSBAR AGENCY
Gerard Gómez
A relentless dealmaker with over 7 years in the trenches of global sports commerce. Gerard has architected some of the most recognizable partnerships in the industry, operating at the intersection of culture, sport, and capital — from managing activations on the ground to leading business development at the highest level.
$70M+
Deal Value Negotiated
7+
Years in Elite Sports
40+
Global Brands Advised
Trusted across the ecosystem
— Ready to build?Make your
Make your
move.
No commitment. Just a conversation about where sport fits into your strategy.